The Gap Between Real Self and Virtual Self (Avatar) Among Social Media Users: A Qualitative Study on Bahraini Youth

Zahra Aman, Afrah Faraj, Naglaa Elgammal

Abstract


This study examines the gap between the real self and the virtual self (avatar) among social media users inBahrain. Using a qualitative approach, it analyzes in-depth accounts from 25 Bahraini youth aged 18 to 35 years to explore how individuals construct and negotiate digital identities. The findings reveal a significant disparity between the real and virtual self: 48% of participants reported only partial alignment, while 36% reported no alignment between their real and virtual identities. Participants consistently described virtual identities as idealised, selective, and often detached from everyday reality. While these digital self-presentations were associated with psychological benefits, such as increased self-confidence and temporary stress relief, they also generated psychological strain, particularly due to the pressure to maintain idealised images and manage fragmented forms of self-representation. These findings highlight the ambivalent nature of constructing a virtual identity, presenting it as a potential source of psychological tension as well as a resource for self-enhancement.


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DOI: https://doi.org/10.11114/smc.v14i4.8642

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Studies in Media and Communication      ISSN 2325-8071 (Print)   ISSN 2325-808X (Online)

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